01
Account audit & restructure
Capture intent across Search, PMax and YouTube.
We run Google like a media buyer, not a button-pusher. Intent-mapped accounts, landing pages that match the query, and weekly negative + budget hygiene. Then we layer in PMax + YouTube where they actually fit.
At a glance
Inside every google ads sprint
The baseline shape of the engagement — scoped, scheduled and shipped against your numbers.
What you get
Every engagement is scoped to your goals — here's the baseline you can expect from a Google ads sprint with us.
Account audit & restructure
Keyword + intent map
Match-type + negative strategy
Landing page alignment
Bid + budget playbook
Conversion tracking & GA4 integration
Also included
Process
Score account health, tracking and landing alignment.
Group by intent, fix match types, fix negatives.
Match landing pages to query — never a generic home page.
Weekly tuning, expansion tests, budget rebalancing.
Deep dive
How we actually run this engagement — what changes month to month, what we don't do, and what fair pricing looks like in 2026.
Google still wins wherever buyers type what they want — "SEO agency near me", "website developer for restaurant", "Google Ads management India". The failure mode we see most is sending every keyword to one generic homepage and wondering why CPA is high.
We restructure accounts by buyer intent: informational (often content or negative), comparison (dedicated landing pages), decision (pricing, contact, demo). Match types, negatives, and landing alignment are weekly hygiene — not a one-time setup task.
Performance Max and YouTube layer on once Search foundations and conversion tracking are trustworthy. Smart bidding without offline conversion import is gambling with your CRM's closed-won data sitting unused.
Days 1–7: Tracking audit — GA4, Tag Manager, conversion actions, enhanced conversions, call tracking, offline import pipeline. Fix before spend increases.
Days 8–21: Account restructure — campaign groups by intent, keyword clusters mapped to URLs (never all to home), negative keyword sweep, search term review cadence established.
Days 22–45: Landing page alignment — ship or tune query-matched pages for top 5–10 spend clusters. A/B test headlines and form length on highest-intent pages.
Days 46–60: Bid strategy graduation — manual or Max Clicks with caps → Target CPA/ROAS once conversion volume supports it. Expand to PMax/YouTube only where data justifies.
For local services we pair Google Ads with Google Business Profile, location extensions, and call-only campaigns where phone leads dominate. Hindi + English ad copy splits are tested where Search Console shows bilingual queries.
B2B SaaS and services often need longer consideration — we optimise for qualified lead events (demo booked, audit requested) imported from CRM, not raw form fills that never get called.
Google leads when demand already exists — people searching for your category. Meta leads when you're creating demand — visual products, new categories, retargeting warm audiences. Most growing Indian brands need both; the split depends on stage. We document the recommended mix in the proposal rather than selling both by default.
Fixed monthly management retainer; ad spend billed directly to Google by you.
| Stage | Engagement shape | Typical focus |
|---|---|---|
| Local services | Starter | Search + Local campaigns, call tracking, 3–5 landing pages |
| B2B / lead gen | Professional | Intent-mapped Search, offline import, weekly term hygiene |
| E-commerce | Scale | Shopping, PMax feed ops, margin-aware tROAS |
FAQ
Yes — with strict feed hygiene, asset groups by margin, and search-term reporting workarounds.
It scales with spend and complexity. We quote a fixed monthly retainer (not %-of-spend) so incentives stay clean.
When you have clean conversion tracking, a healthy product feed or strong asset groups, and enough conversion volume for smart bidding to learn — usually 30+ conversions/month per campaign. We don't throw everything into PMax on day one; Search captures intent first, PMax expands once signal exists.
Read
Long-form guides, teardowns and honest hot takes from the team.
Blog · 2 min read
White label digital marketing for agencies (2026)
How boutique agencies use white label SEO, Google Ads, Meta and web delivery from India — without losing the client relationship. Partner checklist.
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Blog · 2 min read
Hire an Indian digital marketing agency from abroad (2026)
US, UK, UAE and SEA buyers: when hiring an Indian digital marketing agency makes sense — timezone, cost, quality filters, and how to brief remote SEO and ads teams.
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Blog · 2 min read
PPC agency in India: Search vs Meta vs performance retainers (2026)
How to choose a PPC agency in India — Google Search, Meta, and performance marketing retainers explained with scope, fees, and failure modes.
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Where we work
City-specific google ads pages — same senior team, local context on neighbourhoods, industries and how buyers here typically evaluate agencies.
Aligarh, Uttar Pradesh
Google ads in Aligarh
Capture intent across Search, PMax and YouTube. — tuned to Aligarh buyers.
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Delhi NCR, Delhi
Google ads in Delhi NCR
Capture intent across Search, PMax and YouTube. — tuned to Delhi NCR buyers.
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Mumbai, Maharashtra
Google ads in Mumbai
Capture intent across Search, PMax and YouTube. — tuned to Mumbai buyers.
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Bangalore, Karnataka
Google ads in Bangalore
Capture intent across Search, PMax and YouTube. — tuned to Bangalore buyers.
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Noida, Uttar Pradesh
Google ads in Noida
Capture intent across Search, PMax and YouTube. — tuned to Noida buyers.
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By industry
Industry
Real estate
WhatsApp-first lead gen, project landing pages, and developer-grade tracking.
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Industry
D2C & e-commerce
Ecommerce marketing agency for D2C — Meta + Google Ads, Shopify SEO and clean attribution that matches revenue.
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Industry
SaaS
Comparison pages, product-led SEO, and paid that feeds pipeline — not vanity MQLs.
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Industry
Legal & finance
Trust-first websites, practice-area SEO, and compliant lead capture.
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Free audits
Written 24-hour audit reports scoped to the way your industry actually converts.
Free audit
Restaurant website audit
Drop your URL — we'll audit the menu page, ordering hand-off, reservation flow, Google Business profile and the Instagram-to-site journey, then send a written report in 24h.
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Free audit
School website audit
Drop your URL — we'll audit the admissions journey, prospectus / virtual tour, parent enquiry forms, news / events architecture and Search Console hygiene, then send a written report in 24h.
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Free audit
Real estate website audit
Drop your URL — we'll audit the project landing pages, EOI / site-visit forms, RERA & disclosure UX, brochure gating, and the broker-handoff journey, then send a written report in 24h.
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Free audit
E-commerce website audit
Drop your store URL — we'll audit the PDP, cart, checkout, COD-vs-prepaid posture, abandonment recovery and your retargeting pixel wiring, then send a written report in 24h.
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Landing pages
SEO landing · India
Google Ads management services in India that hit your CPA, not just your impressions
Senior-led Google Ads management for Indian brands across Search, Performance Max, Shopping and YouTube. We restructure accounts by buyer intent, ship query-aligned landing pages, fix the GA4 + offline conversion pipeline, and run weekly hygiene so smart bidding has real signal.
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SEO landing · India
PPC services in India that buy pipeline — not just clicks
We run pay-per-click for Indian brands that need measurable CPA, not vanity impressions. Search, Shopping, Performance Max and YouTube — structured by buyer intent, wired to GA4 + CRM, and reviewed weekly so waste stops compounding.
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SEO landing · India
SaaS Google Ads in India that buy demos — not just clicks
B2B SaaS in India needs clean conversion events, comparison-intent coverage and landing pages that match the query. We restructure Search and remarketing for demo/trial CPA — wired to CRM so smart bidding sees real pipeline.
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Pair with
Tell us about your goals and current numbers. We'll come back with a tailored scope and quote within 48 hours.